Graphic Design and Marketing
In this section you will experience the area of my skillset focused on 2D design, advertising, marketing and branding. Works range from flyers and catalogs to web banners and eBlasts. These works serve to highlight my expertise with Adobe Photoshop, Illustrator, InDesign and Dreamweaver.
"Design is where science and art break even."
Robin Mathew
Photoshop, Illustrator and inDesign
WordPress, HTML5, SEO, E-commerce and Digital Marketing
Current work (2026): web, AI-assisted development and interactive design
Recent builds from 2025 and 2026. Thumbnails are screenshots of the finished work; select one to enlarge it.
Interactive resumeMy resume as a single interactive page: a split concrete-and-black layout with an ATS plain-text view and copy-as-text.2026 · Resume, House White
Color KitchenA color-mixing toy for early readers: tap paints, hear and spell each color, then stir two together to bake a new one (34 colors to find).2026 · Web app, AI-assisted
Children’s learning appOffline-capable phonics and storytelling app for early readers: 8 themed learning worlds, 46 phonics lessons, 42 stories and a parent dashboard. Shown: the app’s egg and habitat artwork.2026 · Web app, AI-assisted
Abundifind brand systemInteractive companion to a brand guide: live typography, copyable design tokens and a color-contrast checker for accessible pairings.2026 · Brand and web
Exam-prep study guide demoSample guide from a multi-track certification study platform: turns a sample nurse aide score report into a retake review plan.2026 · Web app, AI-assisted
RAW logo conceptsConcept board for RAW (Real Authentic Words): a stamped wordmark with a cross and a kente-inspired band, shown with an app icon, a reversed version and a one-color version. Concept stage; the full set explores more directions.2026 · Logo concepts
Mmmmmmm logo conceptsConcept board for Mmmmmmm (Massive Minds Making Massive Men Mentoring Massive Mentalities): a strongman M built around a cross, shown as a main lockup, an avatar, a light version and a one-color version. Concept stage.2026 · Logo concepts
KU Degrees blog template mockupAn interactive mockup of a blog template for the Degrees at KU site: 11 named blocks (in-brief, photo frames, quote card, video card, related stories, calls to action) with layout options. Design sample made while working at the University of Kansas Enrollment Marketing & Communications; a mockup, not the live site, and no student data. Shown: the headline area, cropped.2026 · Web design sample, KU EMC
Degrees at KU program headerInteractive prototype of a new program-page header for degrees.ku.edu: a title card overlapping a photo, with desktop, tablet and mobile layouts, card-color and button variations and contrast checks. Design sample made while working at the University of Kansas Enrollment Marketing & Communications; a prototype, not the live site, and no student data. Shown: the header, cropped.2026 · Web design sample, KU EMC
KU optimization analyses
Work samples from my role at the University of Kansas Enrollment Marketing & Communications (2026): written analyses behind page rebuilds, each comparing the rebuilt content with the legacy Drupal version. Select a tile to open the PDF. No student data.
Application Requirements: optimized vs. legacy DrupalSide-by-side review of the rebuilt Application Requirements block on the undergraduate admissions apply page, across eight optimization categories plus engagement and page-load impact.Jun 2026 · PDF, 7 pages · Open PDF
Transfer page: two-tap answersHow an interactive qualifier, checklist cards and the page’s first structured data replace a wall of line-break-fused prose on the transfer admissions page.Jun 2026 · PDF, 8 pages · Open PDF
Online degree cost section, rebuiltSide-by-side review of the rebuilt cost section on the affordable online degrees page: eight optimization categories plus engagement, page-load and content-load impact.Jun 2026 · PDF, 7 pages · Open PDF
Graduate rankings: stale list to explorerA stale 55-item graduate rankings list rebuilt as a searchable explorer, with corrected figures and the page’s first structured data.Jun 2026 · PDF, 10 pages · Open PDF
Experiential Learning: carousel to entitiesA jQuery carousel that hid a third of its content replaced with three semantic entities, an accessible animated statistic and corrected schema.Jun 2026 · PDF, 9 pages · Open PDF
Student Life: carousel out, clarity inReview of the “How We Thrive” section rebuild on the graduate student-life page: why the carousel went and how the replacement performs.Jun 2026 · PDF, 8 pages · Open PDF
Planning to Apply (graduate)Apples-to-apples analysis of a refactored graduate-admissions content block that turns a thin landing page into an engagement-focused page.Jun 2026 · PDF, 13 pages · Open PDF
Online Apply: code and performance auditCode optimization and performance audit of the online apply page: legacy Drupal blocks compared with a scoped, self-contained block framework.Jun 2, 2026 · PDF, 6 pages · Open PDF
Online Academics block v3Optimization analysis and measurement playbook for the online academics page: design-feedback revisions, GEO hardening and cited research.Jul 6, 2026 · PDF, 10 pages · Open PDF
Explore block v2A semantic and typographic refactor of the admissions Explore block: three-family type, article-level entities and a single linked JSON-LD graph.Jul 6, 2026 · PDF, 11 pages · Open PDF
Celebration Downloads pageAnalysis of a shared celebration-downloads page: 49 assets, self-hosted downloads and a single-paste block compared with native blocks plus an off-site link.Jul 10, 2026 · PDF, 13 pages · Open PDF